DUBL!N ONE

About DUBL!N ONE

Tasked with crafting a brand that resonated with young globetrotters while paying homage to the hotel's rich heritage, I embarked on a design journey inspired by the iconic red brick exterior. The bold use of an exclamation mark (!) in place of the "I" in Dublin cleverly mimics the building's brick pattern when viewed from a unique angle, infusing the brand with a distinctive visual identity. From print materials to social media assets, web design, and signage, every aspect of the branding was meticulously crafted to captivate and engage the audience. The result? A striking and impactful brand that continues to elevate the hotel's presence, contributing to its resounding success since its launch.

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